Find out if they have any temporary (or even permanent) marks they would not want in the finished prints or files. Do they want wrinkles minimized? Are they temporarily overweight (or underweight) and would want that normalized? Do they want to look younger (or older)? Would they mind if you changed something to make them look even better than they did - for you portfolio and samples (even though they may have agreed to this in the release, you don't want to ignore their feelings)?
It is a good idea to show samples of before and after photos that were retouched, just as it is to show these for make-up, too. I think it's important to let you prospective client know that make-up and post production are used to highlight your clients best features, perhaps to better show her personality, etc., and not to make her look like a different person. Below are three images, the first one as it came out of the camera (made with the camera's RAW setting), and the other two after some post production work.
If you click on the photos, you will see them larger. There are very subtle differences in the bottom two, which is why I put them side by side. Which is better is subjective, and that would be something we would discuss when meeting. I will go more into what we would chat about in our first meeting together so we can make sure we want the same results and that you will be happy with my style.
Remember - if the photographer's brand and desires regarding retouching (or anything else, for that matter) are too different from yours, you both may decide to not work together.
My goals for any photo session is that we enjoy the session and the results exceed our expectations.
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